BD Manager

SharkNinja is a global product design and technology company that develops lifestyle solutions under the Shark and Ninja brands. Its consumer products are sold through major retailers, online and offline channels, and distributors worldwide.

• Develop and execute a DTC and pure player channel strategy to deliver profitable net revenue growth, market share gains, and category leadership;
• Build joint business plans with indirect customers and direct distributor partners;
• Identify and onboard new DTC and pure play retail partners;
• Manage end-to-end commercial relationships across ranging, pricing, promotions, content, and forecasting;
• Serve as the primary contact for indirect customers and coordinate channel plan execution with direct distributors;
• Build relationships with distributor commercial teams, align priorities, resolve conflicts, and accelerate joint customer opportunities;
• Equip distributor partners with products, content, tools, and promotional support;
• Track distributor performance against agreed KPIs and intervene when targets are at risk;
• Own end-to-end digital shelf execution across pure player platforms;
• Collaborate with Digital and Marketing teams on on-site campaigns, sponsored placements, and promotional events;
• Analyse platform data and translate insights into commercial actions;
• Monitor competitor activity and ranging and recommend responses;
• Provide monthly and quarterly sell-in and sell-out forecasts with supply chain and finance;
• Manage promotional budgets to maximise ROI and achieve margin targets;
• Deliver performance reporting and business reviews to internal stakeholders and distributor partners;
• Participate in trade shows, sell-in meetings, and internal sales events.

• At least 5 years of experience in a commercial or sales role within Consumer Electronics, Small Domestic Appliances, or a comparable consumer goods category;
• Proven experience managing and growing e-commerce or pure player accounts such as Amazon, Tmall, Zalando, or regional equivalents;
• Experience working with or through indirect channels and third-party distributors;
• Strong analytical skills with the ability to interpret sell-out data, market data, and digital shelf metrics;
• Excellent negotiation skills and the ability to build commercial proposals for SharkNinja and customer partners;
• Outstanding communication and presentation skills, including presenting to senior internal and external stakeholders;
• High proficiency in Microsoft Excel and PowerPoint;
• Self-starter with an entrepreneurial mindset, comfortable in a fast-paced, high-growth environment;
• Passion for innovative consumer products and curiosity about their performance in the digital marketplace;
• Nice to have: sales reporting or BI tools, Amazon Vendor/Seller Central, retail media platforms, digital shelf analytics tools such as Stackline or Profitero, DTC or direct website commerce operations, category management or trade marketing, multilingual capability relevant to the market scope.

• Competitive salary, performance bonus, and benefits package;
• Health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, and SharkNinja product discounts;
• Learning Programs and opportunities for personal and professional growth.