marketing data analyst for user acquisition

inDrive is a global tech company that challenges injustice through fair choices. It operates ride-hailing, freight, delivery, intercity travel, and financial services across 48 countries, with a focus on fair pricing and positive community impact.

*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ

• Evaluate marketing campaign performance across acquisition channels, including Google, Meta, TikTok, and OOH;
• Build automated tools to improve channel efficiency and user acquisition;
• Design and analyze A/B tests for messaging, creatives, targeting, and product changes;
• Contribute to marketing budget planning by forecasting proposed initiative outcomes;
• Partner with data engineering and marketing teams to improve data pipelines and data quality;
• Provide actionable recommendations to optimize buying and channel incrementality;
• Develop and refine analytical logic for user segmentation and behavioral triggers.

• 3+ Years of experience in marketing, product, or growth analytics roles;
• Strong understanding of performance channels and user acquisition;
• Strong SQL skills;
• Experience with Python or R for statistical modeling, cluster analysis, and data manipulation;
• Hands-on experience with BI tools such as Tableau or Looker;
• Solid understanding of statistical analysis, A/B testing, incrementality measurement, and attribution modeling;
• Ability to communicate complex findings clearly in a business-friendly way.

• Mentoring, career consulting, and learning programs;
• International experience through the Global Talent Exchange Program;
• Company-wide challenges, awards, sports activities, social impact, and volunteering projects;
• Co-financed language courses and internal speaking clubs;
• Final benefits may vary depending on the location.