Deputy head of sales in real estate

We are a large-scale international real estate and infrastructure development project backed by investors from the UAE (Dubai). The project represents one of the most significant private-sector developments in Georgia, bringing together premium real estate, commercial assets, hospitality infrastructure, and large-scale urban development initiatives. We are looking for a Deputy Head of Sales to take full ownership of the direct sales team, sales funnel performance, direct sales revenue, and day-to-day sales operations.

• Assist in managing direct sales performance to achieve the sales plan
• Support the management and monitoring of the team of sales managers
• Help develop, implement, and maintain clear sales procedures and operating standards
• Assist in creating, implementing, and continuously improving sales scripts
• Ensure consistent execution of sales processes and standards across the team on a regular basis
• Support the definition and monitoring of measurable sales KPIs linked to team motivation
• Train and coach the team on sales scripts, techniques, objection handling, and argumentation
• Help enforce lead response time and follow-up quality standards (SLA) for all leads entering the direct funnel
• Assist in providing regular reporting to the Head of Direct Sales and CCO on direct sales funnel performance, conversion metrics, and revenue results
• Act as a key support owner of direct-sales-related initiatives and coordinate closely with Marketing, CRM/IT, and other teams.
• Assisting with special sales promotions and commercial offers
• Identifying CRM, automation, and other technical requirements of the sales department, for implementation by Marketing/IT
• Coordinating updates to sales presentations and supporting materials together with the Marketing department
• Collecting customer insights, objections, and feedback and sharing them with the Marketing team
• Coordinating with other sales channels to ensure clear ownership of leads and a consistent client experience across the funnel
• Perform other after-sales and client-related tasks as assigned by the direct supervisor.

• Minimum 3 years of experience in sales with a complex sales cycle
• Minimum 1 year of experience as a Deputy Head of Sales, Senior Sales Manager, or Team Lead with direct involvement in driving sales results
• Strong understanding of the full sales cycle, including qualification, needs identification, presentation, follow-up, objection handling, negotiation, and closing
• Proven experience working with and managing sales funnels, including conversion tracking across stages
• Experience with CRM systems management
• Experience developing, implementing, and controlling sales procedures, regulations, and operating standards
• Experience creating, implementing, and continuously improving sales scripts and communication standards
• Experience conducting call audits, sales communication reviews, coaching, and individual performance feedback
• Experience selling real estate or other high-value B2C products (e.g. luxury automotive, private aviation, yachts, luxury travel, high-end hospitality)
• Georgian — required, professional proficiency
• English — required, professional proficiency
• Proven track record of meeting and exceeding direct sales revenue targets;
• Strong leadership skills to mentor, support, and drive a high-performing sales team;
• Advanced negotiation and closing skills for high-value client deals;
• Strategic approach to pipeline management, forecasting, and market expansion;
• Excellent executive communication and relationship-building abilities;
• Proactive, solution-oriented mindset to overcome deal friction and client objections;
• Ability to manage multiple high-stakes accounts and sales priorities simultaneously;
• Resilience and composure during tough negotiations or complex client situations;
• High level of commercial drive, ownership, and professional discretion;
• Ability to work independently while collaborating seamlessly with cross-functional teams.
• Будет плюсом: Hebrew or Arabic — an advantage

• Opportunity to participate in a large-scale international investment and development project;
• Dynamic, professional, and fast-paced working environment;
• Career growth and professional development opportunities;
• Exposure to an international investment structure supported by UAE-based strategic investors.