Senior Marketing Data Analyst in mobile gaming

Socialpoint is a world-renowned mobile game studio and part of the Zynga and Take-Two Interactive family. It creates social mobile games, including Dragon City, Two Dots, Top Troops, and Monster Legends, for hundreds of millions of players worldwide.

• Partner with marketing and cross-functional teams to identify growth opportunities, improve efficiency, and shape strategic initiatives;
• Lead analytical deep dives to uncover insights and translate them into actionable recommendations for senior stakeholders;
• Visualize and communicate analytical findings clearly to support data-driven decision-making across the organization;
• Apply statistical methodologies to evaluate performance and account for uncertainties in major initiatives;
• Explore and prototype AI-driven automation opportunities to streamline investigations and improve decision-making.

• Experience with predictive modeling, statistics, experimental design, optimization, or data visualization;
• Understanding of marketing metrics and KPIs, including campaign optimization, Lifetime Value (LTV) modeling, and incrementality analysis;
• Proficiency in SQL and Python, with hands-on experience in Redshift, Databricks, PySpark, and Airflow;
• Strong analytical and problem-solving skills, with the ability to turn ambiguous questions into data-driven insights;
• Strong communication skills and the ability to explain complex data in simple, actionable terms;
• Proven work experience in data analytics or data science roles;
• BS in Computer Science, Math, Statistics, Economics, or another quantitative field;
• Nice to have: Familiarity with AI/ML concepts or experience automating recurring analytics workflows, Master's degree, MBA, PhD, effective collaboration skills.

• Hybrid working model with at least 2 days per week in the Barcelona office;
• 25 Days of annual leave plus public holidays;
• Private medical insurance for the employee and family;
• Disability and life insurance;
• Choice of the latest iOS or Android device upon joining;
• Free English, Spanish, and Catalan language lessons;
• Spotify Premium;
• Social events and parties;
• Take-Two Interactive employee stock purchase plan, subject to eligibility criteria;
• Professional development budget for skills training;
• Onsite gym facilities;
• Free breakfast, lunch, and specialty coffee;
• Onsite physiotherapist and hairdresser.