Product Marketing Manager

Sumsub is a full-cycle verification platform that enables scalable compliance. The platform provides identity and business verification, as well as ongoing monitoring, adapting to various risk appetites and market demands. It features a no-code interface for customizing analytics and workflows, helping clients accelerate growth, prevent fraud, and maintain global compliance.

• Own positioning, messaging, and narrative for Reusable Identity solutions, ensuring consistency across customer touchpoints;
• Lead go-to-market strategy and execution for B2B and B2C audiences, including new product launches;
• Drive growth and adoption by increasing Reusable KYC uptake among existing clients and accelerating direct end-user sign-ups for Sumsub ID;
• Design and execute rapid experiments across acquisition, activation, and retention to unlock scalable growth channels;
• Conduct continuous market and customer research to inform strategy and strengthen competitive positioning;
• Plan and optimize multichannel marketing campaigns in collaboration with Brand & Creative teams;
• Act as a connector between Product and GTM teams to ensure alignment on priorities, messaging, and execution.

• 5+ Years of hands-on marketing or Product Marketing experience in SaaS with B2C or B2C-style products;
• Proven experience owning end-to-end Product Marketing work including research, messaging, launches, and experiments;
• Experience partnering with Product Managers on roadmap priorities, user insights, and GTM execution;
• Experience defining and launching products, including pricing, packaging, and promotion strategies;
• Solid experience in market research, customer segmentation, and translating insights into marketing decisions;
• Experience planning and optimizing complex, omnichannel marketing campaigns in fast-paced environments;
• Strong analytical mindset with the ability to use data to drive decisions;
• Excellent communication and collaboration skills;
• Fluent written and spoken English;
• Nice to have: Experience in fast-paced, competitive environments demonstrating high autonomy and ownership.

• Fair and transparent pay benchmarked to the market;
• Remote-first culture with flexible working hours;
• Birthday as a holiday, 10 personal days per year, and 7 sick days without paperwork;
• Paid team offsites;
• Access to necessary tools and hardware;
• Learning opportunities and coverage for role-specific events.