Marketing Analyst

G5 Games is a Swedish developer and publisher of mobile games played by over 250 million people worldwide. Its games include Sherlock, Hidden City®, and Jewels of Rome®.

• Collect and process paid traffic data;
• Analyze paid traffic KPIs;
• Analyze in-game user behavior to identify events and behavioral patterns and develop new quality indicators;
• Prepare and validate hypotheses through A/B testing;
• Create predictive Revenue/LTV models;
• Analyze the performance of various creatives using statistical techniques;
• Support marketing and analytical teams with performance reports and reviews;
• Analyze, report, and continuously improve marketing KPIs.

• Strong knowledge of Mathematical Theory, Probability, and Statistics;
• Experience with A/B testing;
• Understanding of R/Python and practical experience with this data science toolkit;
• Expertise in statistical analysis techniques;
• Expertise in developing predictive mathematical models;
• Understanding of F2P game monetization basics;
• Understanding of mobile game user acquisition basics;
• Knowledge of the main KPIs used to measure user acquisition performance;
• Nice to have: experience working with user acquisition or marketing teams, experience as an analyst, marketer, or game designer in a game development environment.

• Flexible schedule and transparent processes;
• Internal education system with workshops, webinars, and hackathons;
• Financial assistance and guidance with relocation, including legalizing the candidate's entire family;
• Medical insurance;
• Gym membership reimbursement;
• Team sports initiatives;
• Work alongside top industry professionals in a dynamic and innovative environment.