marketing data analyst
генерация резюме под вакансию
сопроводительное письмо
описание
N26 is a digital banking platform that provides an elegant online banking experience without physical branches, paperwork, and hidden fees.
задачи
- Act as the Analytics focal point for the Marketing Mix Model in collaboration with Data Science and Analytics Engineering;
- Own the Acquisition Marketing Test & Learn workstream end-to-end, from experiment design through analysis and share-out;
- Lead the Acquisition Measurement domain roadmap and prioritization with Business and Technical stakeholders;
- Partner with Acquisition Marketing teams, including Paid Media, Marketing Strategy, Friend Referral, and Product Marketing, on measurement strategy and data-related questions;
- Advise Senior Leadership on measurement techniques, evaluate and present results and complexity analyses, and help steer strategic business decisions;
- Build scalable, reliable, and self-serve measurement frameworks, data modeling lineage, and analytics dashboards for monitoring channel and campaign performance;
- Contribute to the company knowledge base by documenting insights, research, data models, and data products;
- Enable knowledge sharing with stakeholders and team members and create documentation that improves analytics maturity and business continuity;
- Develop clear and measurable targets based on initiative scope for OKRs and goals;
- Collaborate with analytics teams across Marketing, Business, Product, Finance, and Operations and use shared platforms, insights, and innovations.
требования
- 5+ Years of experience in Marketing or Product Analytics, ideally focused on Acquisition Strategies and Effectiveness Measurement;
- Proven success partnering with Technical and Business stakeholders to improve analytics maturity, strategic initiatives, and data-driven decisions;
- Solid experience with Marketing Mix Modeling;
- Solid experience driving experiment design, implementation, and analysis;
- Strong expertise in statistical methods for experimental and observational data analysis in Marketing or Acquisition strategy;
- Advanced SQL and Python/R skills for data cleaning, data modeling, and data analysis, with clean code practices and strong documentation;
- Strong data storytelling and visualization skills for presentations, reports, and analytics dashboards;
- Excellent communication skills for translating complex analysis and technical topics to non-technical audiences;
- Deep knowledge of audience segmentation, targeting, and marketing data enrichment, including tracking and naming conventions;
- Nice to have: experience in high-growth startups with Marketing Acquisition, Brand Marketing Measurement, Strategy, or Conversion Rate Optimization; experience in a Fintech environment.
условия
- Competitive personal development budget;
- Work from home budget;
- Discounts on fitness and wellness memberships, language apps, and public transportation;
- Premium subscription on a personal N26 bank account;
- Subscriptions for friends and family members;
- One additional annual leave day for each year of service;
- High degree of autonomy and access to cutting-edge technologies;
- Relocation package with visa support.
навыки
Если просят войти через iCloud, отправить коды из SMS, запустить код, что-то установить, перевести деньги или сделать что угодно, связанное с деньгами, не соглашайтесь: это признаки мошенничества.