Sales manager in solar energy

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• Develop and execute sales strategies for Central Asia in line with TCL Solar’s business objectives
• identify, develop and convert new business with distributors, EPC contractors, IPPs, project developers, utilities, installers and other solar industry stakeholders
• build and manage a strong customer and project pipeline from lead generation to contract signing and order execution
• achieve assigned sales, revenue, volume and margin targets
• monitor sales opportunities, project progress, order status and customer payment/collection throughout the sales cycle
• Establish and maintain strong relationships with key accounts and decision-makers
• understand customers’ business models, project requirements, purchasing strategies and future demand
• act as the primary commercial contact and coordinate internally for timely, effective responses
• support customers through order execution and proactively resolve commercial or operational issues
• strengthen customer loyalty and identify opportunities for repeat orders and long-term cooperation
• Lead commercial negotiations covering pricing, payment terms, delivery schedules, warranties and other contractual conditions
• prepare and review commercial proposals, quotations, tenders and sales-related documents
• coordinate with product, technical, legal, finance, logistics and supply chain teams to facilitate contract execution and order fulfillment
• monitor market pricing and competitive dynamics to keep offers competitive while protecting company margins
• Conduct regular market research and monitor PV market trends, customer demand, competitor activities and module pricing in Central Asia
• track government policies, import requirements, tariffs, certification requirements and other factors affecting the PV module business
• provide timely, actionable market intelligence and business insights to regional management and headquarters
• identify new market opportunities, potential strategic partners and emerging customer segments
• Maintain a solid understanding of TCL Solar’s PV module portfolio, product specifications, technical features and key competitive advantages
• communicate product value propositions effectively and provide appropriate commercial and basic technical support during the sales process
• coordinate with technical and product teams on customer requirements, product inquiries and project-specific specifications
• participate in customer meetings, technical discussions, product presentations and project evaluations as required
• Represent TCL Solar at local and international solar exhibitions, conferences, industry events and business networking activities
• organize and conduct customer visits, product presentations and business meetings
• build relationships with key industry stakeholders, strategic partners and local market networks

• Bachelor’s degree or above in Business Administration, Marketing, Engineering, Renewable Energy, Electrical Engineering or a related field
• Minimum 3–5 years of relevant sales or business development experience
• proven ability to independently develop customers, manage sales pipelines and close deals
• Good understanding of the solar PV industry, PV module products and the overall PV value chain
• understanding of PV project development, EPC business models, distribution channels and customer segments
• ability to understand and communicate PV module technical specifications and product advantages to customers
• Fluent Russian / local / regional language is required
• Strong business development, sales and commercial negotiation skills
• excellent communication and interpersonal skills with the ability to build relationships across different cultures
• strong customer orientation
• highly self-motivated, proactive and results-oriented
• strong commercial awareness and analytical skills
• ability to work independently in a remote / home-based environment
• strong ownership and accountability for sales targets and results
• flexible and adaptable in a fast-paced, international business environment
• Willingness and ability to travel frequently within the territory and internationally
• Будет плюсом: relevant professional qualifications or industry certifications are an advantage; proven experience in PV module sales is strongly preferred; experience with distributors, EPC contractors, IPPs, project developers, utilities or other solar industry customers is highly preferred; Central Asia market experience and established local customer or industry networks are a strong advantage; familiarity with PV system design, project economics, module certification and applicable local market requirements is an advantage; experience with PV simulation tools such as PVsyst or PV*SOL is a plus; proficiency in Mandarin Chinese or English is a strong advantage; valid driver’s license is preferred where relevant; existing relationships with key PV customers, distributors, EPCs, IPPs or project developers in the market are a significant advantage

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