Sales Manager

FERO provides a checkout platform for online merchants that increases checkout conversion and average order value through a faster, smarter, and more personalised experience. The company is scaling its commercial team across Europe and beyond.

• Own the entire commercial journey from the first conversation through discovery, business case, testing, rollout, and commercial success;
• Build an independent pipeline through cold calling, following up on dormant opportunities, and requesting introductions and referrals;
• Drive deal velocity by identifying blockers early, involving multiple stakeholders, and keeping opportunities progressing;
• Advise founders, CEOs, Heads of eCommerce, Heads of Digital, and Marketing leaders on how checkout optimisation impacts revenue;
• Share merchant insights with Sales Development, Product, and Engineering to improve the sales process and product evolution;
• Build a healthy pipeline through SDR support and self-generated opportunities;
• Move merchants consistently from discovery to testing;
• Drive merchants to full rollout;
• Build strong relationships with senior eCommerce decision-makers;
• Hit an annual revenue target of ~€800,000;
• Improve the sales process and playbook as the company scales.

• At least 2 years of experience in a closing sales role;
• Proven track record of consistently winning new business;
• Experience managing opportunities worth €10k–€100k+ ARR;
• Comfortable engaging founders, CEOs, and senior eCommerce leaders;
• Fluent English;
• Based in Amsterdam;
• Must be comfortable with cold calling, creating opportunities independently, and working without a fully established playbook;
• Nice to have: experience selling SaaS, eCommerce, FinTech, or Payments, experience managing multiple stakeholders, German, Italian, Danish, or Swedish.

• Competitive compensation and uncapped commission;
• Direct collaboration with the founders and CRO on GTM strategy, sales process, and commercial playbook;
• Opportunity to help define how FERO grows;
• Career opportunities in Enterprise Sales, Sales Leadership, or Revenue Operations;
• No unnecessary hierarchy.