b2b sales manager in wellness services

AIRE Ancient Baths provides premium wellness and experiential services through locations across Europe and North America. Its Barcelona headquarters supports these locations and coordinates global teams to maintain brand consistency and excellence.

• Develop and close B2B sales opportunities for AIRE experiences across European markets;
• Sell corporate gift solutions, bespoke experiences, and venue buyouts for corporate events, incentives, product launches, and loyalty initiatives;
• Generate new business through direct outreach and outbound sales activity;
• Build long-term relationships with decision-makers in HR, Marketing, Events, and Executive teams;
• Identify and activate growth opportunities through partnerships with OTAs, experience marketplaces, and premium lifestyle partners;
• Lead commercial negotiations and define collaboration models and activation plans aligned with profitability and brand standards;
• Oversee partnership launches, performance tracking, and optimisation across multiple countries;
• Define commercial objectives and action plans by market with leadership;
• Manage multiple European geographies autonomously and prioritise high-impact opportunities;
• Own the sales pipeline, ensuring disciplined follow-up, accurate forecasting, and consistent deal closure;
• Analyse performance and propose actions to maximise revenue, efficiency, and ROI;
• Represent AIRE’s values and premium positioning as a brand ambassador;
• Represent AIRE in client meetings, events, and partner engagements across Europe;
• Ensure commercial initiatives respect AIRE’s identity, standards, and experiential promise.

• Minimum 4 years of proven experience leading B2B sales and strategic partnerships;
• 8+ Years of total experience in sales roles;
• Bachelor’s or Master’s degree in Business, Marketing, or a related field;
• Fluent English and Spanish, written and spoken;
• Strong commercial drive and results-oriented mindset;
• High level of collaboration and relationship-focused communication;
• Proactive, autonomous, and comfortable working across multiple markets;
• Nice to have: experience in premium, luxury, hospitality, wellness, lifestyle, or experiential brands.

• Permanent contract with a performance-based bonus scheme;
• Flexible schedule;
• Birthday AIRE experience gift;
• 30% Discount on all services;
• Employee discount for private health insurance;
• Welcoming and inclusive working environment.