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growth manager for Credit Line

ориентир по рынку
вакансия зп не указана
в среднем 219 826 ₽
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описание

Salmon is a technology-driven financial company building a banking and lending platform across Southeast Asia, starting in the Philippines. It combines global fintech expertise with local market knowledge to make financial services simple, accessible, and useful for millions of people across the region.

*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ

задачи

  • Own the full Credit Line funnel, from marketing awareness through acquisition, activation, and in-product retention, connecting marketing, acquisition, product, risk, and business teams
  • Align growth efforts across marketing, product, acquisition, design, risk and origination, affiliates, and web/SEO
  • Define and drive the end-to-end Credit Line growth strategy with the business team, deciding what to test, scale, or stop
  • Own and allocate the acquisition budget
  • Lead expansion into the Philippine middle class by defining the target customer, identifying where to reach them, and rebuilding the acquisition mix
  • Turn customer insights into experiments, including testing new channels and building landing pages hands-on when needed
  • Run experiments across paid channels, landing pages, onboarding, activation, and retention with acquisition and product teams
  • Track CAC, approval, activation, first transaction, limit utilization, spend per active user, retention, reactivation, and LTV against cost of risk to identify growth opportunities
  • Build an experiment-tracking system so learnings accumulate across quarters

требования

  • 5+ Years in growth, performance, or product marketing
  • A track record of self-generated experiments that shipped and moved metrics
  • Comfortable with product metrics and tools, including CAC, LTV, activation, cohort retention, GA, AppsFlyer, and Tableau
  • Working understanding of Meta, TikTok, and Google Ads Manager
  • Hands-on experience with qualitative and quantitative research, including user interviews, large studies, segmentation, and market signals
  • Uses AI daily for prototypes, creative variants, and analysis, and knows when to override it
  • Strong project management skills
  • Fluent English

условия

  • Fully remote work with core collaboration hours from 12:00 to 6:00 PM Manila time (UTC+8)
  • Company-provided tools and equipment
  • Medical insurance support for the employee and family through co-funding or reimbursement, depending on location and subject to policy limits
  • Access to an internal mental health support specialist
  • 22 Vacation days, Philippine public holidays, and 15 sick days
  • Opportunities to learn and share expertise through internal expert meetups, external conferences, speaking opportunities, and industry publications
  • Company-sponsored trips to Manila to meet and work with the team in person
  • High-performing teams can earn a dedicated beach house week in Southeast Asia

Финтех-компания Salmon Group Ltd из Филиппин через приложение предоставляет рассрочку (Salmon Installment), кредиты наличными, кредитную линию и депозитную карту в партнёрстве с Rural Bank of Sta. Rosa, а также банковские услуги миллионам пользователей онлайн и офлайн

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Если просят выйти из iCloud, прислать код из SMS, запустить или установить что-то, перевести деньги — не соглашайся: это мошенничество.