CRM / Marketing Automation Specialist

For over 150 years, our dedication to being the Global Hausbank for our clients has been driven by our people – in around 60 countries and across more than 150 nationalities.

Their deep understanding, insights, expertise, and passion help our clients navigate an increasingly complex world – be it in our Corporate Bank, our Private Bank, our Investment Bank or our Asset Management division.

Together we can make a great impact for our clients home and abroad, securing their lasting success and financial security.

At Deutsche Bank, we are committed to fostering an inclusive and accessible work environment where everyone can thrive. In our commitment to diversity and in accordance with the Spanish General Disability Law (LGD), we especially welcome applications from qualified candidates with a recognized degree of disability.

Role details and how to fit into the team

Join Deutsche Bank as a CRM / Marketing Automation Specialist and help shape customer engagement across digital channels. You will design, implement and optimize data-driven communication journeys using leading marketing automation platforms, working closely with Marketing, Product, Technology and Compliance teams.

• Technical profile with hands-on development experience in Salesforce Marketing Cloud or Adobe Campaign.
• Solid SQL and Python skills for data analysis, automation and campaign execution and data quality controls.
• Proven knowledge of customer journey design, campaign management and customer segmentation strategies including performance measurement and KPI monitoring.
• Understanding of GDPR, consent management and customer communication governance; experience in banking, insurance or other regulated industries is an advantage.
• Strong communication skills in English and the ability to collaborate effectively with marketing, business, technology and compliance stakeholders and to manage cross-functional projects.
• Proven ability to leverage AI tools to enhance productivity, optimise workflows to solve business problems, while applying critical judgment to ensure responsible and ethical use of data and AI outputs.

We strive for a culture in which we are empowered to excel together every day. This includes acting responsibly, thinking commercially, taking initiative and working collaboratively.

Together we share and celebrate the successes of our people. Together we are Deutsche Bank Group.

We welcome applications from all people and promote a positive, fair and inclusive work environment.