crm manager in-store retail

Founded in 1913 in Italy, the Prada Group operates in more than 45 countries in the luxury sector, with the PRADA, Miu Miu, Versace, Church’s, Car Shoe, and Luna Rossa brands. Its employees represent more than 100 nationalities.

• Ensure the accuracy of customer data entered by the store team and validate data accuracy in the system
• Review and analyze sales associate performance across KPIs and MBOs, including CRM KPIs, iPhone Interaction results, and CRM activity results; provide the Store Manager with individual sales associate overviews and strategies
• Launch and monitor new CRM systems and functions in the store
• Communicate with the local Retail team
• Enhance systems and functions
• Generate store reports and assist with their interpretation
• Manage customer lists and ensure local marketing activities are strategically planned
• Assist the Store Manager in setting up in-store CRM action plans based on the event calendar and business environment
• Conduct regular CRM training with the sales team
• Support the Store Manager with all activities related to the VOCE Project, including customer satisfaction surveys, store feedback collection, and customer follow-up actions

• Demonstrated commitment to the company and a proven track record of client development
• In-store service orientation and a customer-centric approach
• Proficient with key IT and digital tools
• Familiar with Excel functions and analytical work
• Strong interpersonal, communication, and teamwork skills
• Proven CRM experience and a strong understanding of KPIs
• Solid knowledge of luxury goods and products
• Proficient in Microsoft Office Suite, particularly Excel
• Able to work independently toward objectives and deliver results
• Demonstrated training and coaching skills
• Fluent in English

• Flexible working hours, including weekdays, evenings, and weekends, in line with business needs
• Location: London, England, United Kingdom