Sales manager in SaaS

Start your sales career at Pennylane in Berlin. As a Junior Sales Manager (internally: Sales Development Representative), you work 100% inbound: you speak with companies that have already shown interest in our software, clarify their needs and arrange suitable demo appointments for our Account Executives—without cold calling. With our Sales Academy, a buddy and shadowing, you will learn SaaS sales from the ground up.

• You respond quickly to new inquiries during your working hours—usually within a few minutes, because speed determines success in inbound sales.
• You conduct structured initial conversations (discovery calls)—company size, current accounting setup, needs, timing, decision-makers—and identify whether an inquiry belongs to the SME or accounting firm team.
• You follow up by phone, email and LinkedIn and reactivate leads that have gone quiet or missed an appointment.
• You hand qualified leads over to the Account Executive with a clear briefing and keep Salesforce up to date—lead status, notes, next steps.
• You share insights about lead quality and sources with Marketing.
• You learn about Pennylane, our product, lead types and pitches.
• You conduct your first calls with leads from smaller companies.
• You manage your own inbound pipeline in Salesforce and take on increasingly complex leads.
• You contribute to the development of our processes and pass customer feedback on to Product, Customer Care and Marketing.
• With growing experience, you take on additional responsibilities: your own projects, maintaining our knowledge base (Notion) and supporting new colleagues.
• Depending on your performance and available positions, you can develop towards an Account Executive role.

• You want to get started in sales—as a career starter or career changer. Previous experience in inside sales, sales support or customer service is welcome, for example as a Junior Sales Manager, Sales Development Representative (SDR) or Business Development Representative (BDR). Experience in hospitality, hotels or retail is also valuable because it involves working with people. Sales experience is not required.
• You are interested in how businesses work and enjoy talking with entrepreneurs.
• You communicate clearly and confidently, by phone and in writing.
• You are organized, enjoy working towards goals and like structured processes.
• You want to learn, welcome feedback and keep following up—even when things do not work out right away.
• You confidently conduct advisory calls in German and write clear business emails; you feel comfortable using English, our company language.
• Будет плюсом: Experience with a CRM (Salesforce ideally) is a plus

• Permanent full-time contract, start immediately.
• Hybrid work: 2 days per week in our Berlin office, with the remaining days flexible.
• Structured onboarding: Sales Academy, buddy program and shadowing.
• Opportunity to develop towards an Account Executive role—depending on performance and available positions.
• Regardless of where you are based, you receive 30 paid vacation days from Pennylane.
• You receive a competitive compensation package.
• You receive company shares so you can benefit from the success you help build with us.
• You receive a budget to make your home a more comfortable workspace, as well as a monthly allowance to work from a coworking space whenever you like. In Berlin, we have an office that you can work from regularly.
• You get access to Busuu to improve your English or French.
• You receive the latest Apple equipment.
• We value regular team events such as our Tech Days, which bring remote Pennylaners together every 3 months, and our annual company seminar, creating important opportunities for everyone to connect.
• An international team with more than 25 nationalities and a strong, well-funded parent company in France.