user acquisition manager

The company is a mobile game development studio established in 2018, recognized for creating a popular digital coloring book and successful ad-driven mobile applications. It operates globally with teams and partners across the UK, Cyprus, the Netherlands, and other regions, collaborating with major industry networks like Google, Facebook, Unity, and Apple Search Ads to maintain a leading position on Google Play and the App Store.

*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ

• Manage various user acquisition channels including social, incentivized, and video networks;
• Create, analyze, and optimize UA campaigns;
• Develop strategic vision and test hypotheses to optimize performance;
• Utilize internal and external reporting and analytics tools for data-driven decision-making;
• Conduct creative testing and track competitor creatives to stay updated on ad tech and mobile growth trends;
• Communicate with motion designers, analytics, and product managers.

• 2+ Years of user acquisition experience in the mobile industry, preferably in gamedev;
• Hands-on experience with at least 2-3 ad platforms such as Meta Ads, Google UAC, TikTok, or ASA;
• Understanding of UA goals and KPIs including CPI, CPA, ROAS, and LTV;
• Experience with A/B testing of creatives, audiences, and custom product pages;
• Ownership mindset, strong analytical skills, proactivity, and adaptability;
• Strong communication and stakeholder management skills;
• Awareness of trends in ad tech and mobile growth;
• English B2.

• Competitive salary and benefits package;
• Opportunity to work with a talented and passionate team in a creative and dynamic environment;
• Flexible working hours;
• Career growth and professional development opportunities;
• Fun and inclusive company culture.