Sport Marketing Manager - Trail Running & Mountain Sports DEAT

The Trail Running & Mountain Sports Marketing Manager DEAT joins our regional team during an exciting growth phase and is the driving force behind how COROS shows up in the community across Germany and Austria. The role manages and elevates our roster of regional Trail Running & Mountain Sports athletes and content creators through high-quality content and storytelling, sources, plans and executes COROS integrations in the world of physical events and activations, and owns the further push into the Trail Running and Mountain Sports communities, reporting directly to the Country Manager DEAT.

Your playground

- Identify, recruit, and manage external partnerships with athletes, content creators, and third parties within the Trail Running & Mountain Sports markets.

- Plan and execute event activations aligned with the Trail Running and Mountain Sports calendar to effectively showcase COROS products to relevant audiences.

- Develop creative briefs and oversee their execution to maximize the impact and potential of existing partnerships.

- Build strong, meaningful bonds with Trail Running & Mountain Sports communities and develop creative concepts with measurable outcomes.

- Collaborate closely with the regional team and cross-functional departments (including sports marketing, event management, brand marketing, retail sales, and operations) to ensure product partnerships are fully leveraged and campaigns reach the right target groups.

- Stay up to date on industry trends, consumer behavior, and emerging technologies in Trail Running, Mountain Sports, and the broader sports industry.

- Track performance against defined KPIs, providing ongoing reports and insights to inform strategy.

- Manage the regional growth of Trail Running & Mountain Sports including effective budget spend.

- Act as leave cover for our DEAT social media operations.

Professional Background

• Experience: 3 years+ of experience in sports marketing; experience in the sports wearable industry is a plus.
• Market Knowledge: In-depth understanding of the Trail Running and/or Mountain Sports markets, including athlete management, events, product technologies, trends, and target audiences.
• Roster & Campaign Management: Proven track record of managing athletes, content creators, and events, and of delivering successful marketing campaigns with measurable impact, including hands-on experience managing athlete and creator rosters.
• Account Management: Strong skills in lead generation, negotiation, relationship building, payment handling, and deliverables tracking.
• Collaboration & Organization: Excellent team collaboration and communication skills combined with solid project management abilities; highly organized, detail-oriented, and proactive in day-to-day operations.
• Mindset: Self-motivated and resourceful, with strong problem-solving and troubleshooting capabilities.
• Language: Fluency in both German and English (spoken and written).
• Travel: Willingness to travel for key sport events, including occasional weekend availability
• Mobility: Valid driver's license.

The Setup

• Reporting Line: Country Manager Germany & Austria, with a dotted-line reporting structure to the global Trail Running and Mountain Sports marketing leads.
• Location: Based in the South of Germany or Austria.
• Working Mode: Depending on your location: remote, partially on-site or with regular trips to the regional COROS office in Linz, Austria.
• Reason for opening: Maternity Leave
• Job Type: Permanent, Full-time, 40 hours / week

• Work in a dynamic and highly motivated team in an international setting.
• Space for ideas and independent work.
• Flat hierarchy with short decision-making processes.
• Opportunity to join a company in a very dynamic period, with diverse opportunities for personal growth.
• 25 days of paid vacation plus standard local holidays.
• Compensation: The base salary for this position starts at EUR 50.000,- annually, depending on experience, with the possibility to earn a performance-based bonus on top.