seo specialist for online grocery

Picnic is an online grocery retailer building its website into a primary customer acquisition channel. The company operates with international teams and focuses on improving digital shopping experiences.

• Create and execute SEO strategies to increase organic traffic and improve search engine rankings;
• Conduct keyword research to identify opportunities and optimize content for search intent and relevance;
• Analyze and improve website architecture, crawlability, indexability, and page speed;
• Collaborate with web developers and UX/UI designers to implement technical SEO changes and maintain website best practices;
• Collaborate with the content team to optimize and implement search-engine-friendly content while maintaining brand tone and user engagement;
• Use SEO tools to monitor performance, track keyword rankings, analyze backlinks, and identify improvement areas;
• Provide regular reports on organic search performance and recommend improvement strategies.

• MSc degree in Marketing, Business Administration, Analytics, or a similar field;
• Up to 2 years of experience as an SEO Specialist in an international environment;
• Deep understanding of technical SEO, including site architecture, crawl management, structured data, and mobile-first indexing;
• Hands-on experience with Google Analytics, Google Search Console, SEMrush, and Screaming Frog;
• Ability to make and implement technical changes directly on websites using Content Management Systems;
• Fluency in Dutch, German, or French;
• Fluency in English;
• Strong analytical skills for interpreting complex data, identifying trends, and applying them to SEO strategies;
• Excellent communication and teamwork skills for collaborating with developers, designers, content creators, and other cross-functional teams;
• Self-motivated, detail-oriented, and passionate about improving website performance and user experience.

• Fresh lunch, coffee, and snacks;
• 5%–15% Discount on CZ health insurance packages;
• Discounted rent-to-own new bicycles through Lease a Bike;
• Relocation support covering flights for the employee and family, first month's rent, and moving costs up to €2000;
• Assistance with the 30% tax ruling setup and application;
• Personal development through Lepaya courses, Academy trainings, and other programs;
• Free access to OpenUp psychologists and courses;
• 25 Holidays;
• Travel expenses covered;
• Pension plan;
• Company-provided phone and laptop.