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ОБЩЕСТВО С ОГРАНИЧЕННОЙ ОТВЕТСТВЕННОСТЬЮ "ЦЕНТР НАЦИОНАЛЬНЫХ ИНТЕЛЛЕКТУАЛЬНЫХ СИСТЕМ" ИНН: 9704271170
описание
Pluxee is a global provider of employee benefits and engagement solutions across meal and food, well-being, lifestyle, rewards and recognition, and public benefits. It operates in 28 countries and serves companies, consumers, and merchants.
*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ
задачи
Develop and execute SEO strategies to increase organic traffic and improve search rankings in local markets
Conduct SEO audits, identify opportunities for improvement, and implement solutions
Perform keyword research to identify relevant keywords for content optimization and link-building opportunities
Optimize website content, meta tags, headings, internal links, and URL structure to improve crawlability and rankings
Implement off-page SEO strategies, including link-building and collaboration with external partners
Develop and execute GEO strategies to increase domain and brand visibility in LLMs in local markets
Monitor and analyze LLM performance using tools such as Peec.ai
Track SEO performance using Google Analytics, Google Search Console, Ahrefs, and SEMrush; provide regular reports and actionable insights
Collaborate with content, product, and marketing teams to align SEO with digital marketing strategies across channels
Perform other tasks and projects assigned by the direct supervisor, department manager, or General Manager, in line with experience, knowledge, and skills and for the purpose of expanding the role
требования
Bachelor’s degree in Marketing, Communications, Business, or a related field
Native or near-native fluency in both Czech and Polish
Fluent English
At least 3 years of SEO experience with a proven track record of improving organic traffic and search rankings
Ability to collaborate cross-functionally with content, product, and marketing teams
Ability to stay up to date on SEO trends, algorithm changes, and best practices
Strong analytical skills and ability to provide optimization insights
Results-oriented, with a focus on measurable improvements in organic traffic and search rankings
Expertise in on-page and off-page SEO
Proficiency with Google Search Console, Ahrefs, SEMrush, and Lumar
Strong experience conducting SEO audits and implementing improvements
Deep understanding of Google algorithms and their impact on SEO