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28 сен
community manager for FMCG brands
ориентир по рынку
вакансия
зп не указана
в среднем
147 625 ₽
мэтч
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описание
Описания нет
задачи
- Manage the paid campaign posts of the client; 3 Instagram and 8 Facebook pages
- Partner with the client's digital team to develop channel-specific strategies, daily and monthly objectives and editorial guidelines
- Strong copywriter - long and short form
- Review, respond to and moderate customer posts and messages across social channels, escalating where needed
- Working with customer service team to pass on key DMs and FB messages
- Identify trending topics and content to comment on, create nimble content around (image, caption on image, live cast or lightweight video) or otherwise respond to
- Produce a monthly social dashboard benchmarking the performance of the channels against historical performance and category leaders
- Identify innovation opportunities together with relevant platform and media partners
- Identify potential influencers and social creators to drive endorsement and reviews
- Working with designers to oversee production for video/stills for social excellence
- Proactively monitor output quality, accuracy and consistency
- Positively influencing clients with creative input in addition to undertaking and pitching new creative concepts
- Create inspiring and exciting content – from repurposing, reformatting of assets to ideation
- Keenly evaluate and monitor industry trends and brands, research industry developments in branding and marketing to be at the forefront of creative excellence
- Develop an effective working relationship with colleagues and client and provide excellent customer service
- Work across various brands within the wine and spirits portfolio
требования
- 3+ years of Community Management experience at a recognised B2C brand or at an agency working on recognised B2C brands
- Bachelor’s degree or higher in Marketing, Business or a Liberal Arts major
- Ability to write in fluent Polish and business level English
- Proficient in working directly within platforms and utilizing social management tools like Brand24, Trend Watching platforms, Meta platforms/business manager, and others
- Excellent client engagement skills with the ability to proactively organise and influence clients and build strong and effective working relationships
- An innate creative flair, strong art direction and concepting skills – full of ideas across multi-platforms
условия
Условий нет
навыки
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