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описание
The hiring process consists of an HR interview, a tech interview, and a final interview.
Lóvi is a science-backed, AI-powered wellness assistant that provides personalized routines for skincare, beauty, makeup, haircare, and eye care. The application utilizes a proprietary Lóvi Score and a medically trained face scanner to offer brand-neutral recommendations rooted in clinical reasoning.
*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ
задачи
Own and scale Meta Ads campaigns end-to-end;
Manage and grow monthly budgets of $500K+ with a plan to scale spend 2x–3x while maintaining efficiency;
Run secondary channels including TikTok, Snapchat, Pinterest, and AppLovin;
Design and execute testing frameworks across creatives, funnels, and campaign structures;
Use AI and automation tools like Claude, Cursor, and Gemini to improve UA operations, build workflows, automate reporting, and optimize campaigns;
Drive creative and funnel experiments in collaboration with product and creative teams;
Identify scalable growth levers and deliver performance scale with a focus on ROAS and LTV;
Maintain campaign logic and process documentation.
требования
5+ Years of experience in User Acquisition or Performance Marketing;
Expert-level, hands-on experience with Meta Ads, including campaign optimization and scaling at high budget levels;
Proven track record of managing $500K+ in monthly paid spend and scaling spend 2x–3x while holding efficiency;
Hands-on experience with TikTok, Snapchat, Pinterest, and AppLovin;
Advanced, daily proficiency in using AI tools like Claude, Cursor, and Gemini for building automated workflows, analysis pipelines, and content generation;
Strong analytical and experimentation mindset with data-driven decision-making skills;
Experience with web subscription-based or B2C digital products;
High autonomy and ability to operate independently;
English B2+;
Nice to have: Experience with combined web and mobile acquisition, building automation rules and scripts, experience launching and scaling new products from zero.
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