product marketing manager for KrispWork

Krisp is a voice AI company with millions of users across the US, UK, EU, Canada, and Australia. KrispWork improves online meetings by eliminating noise, transcribing conversations, supporting accented speech, and turning discussions into notes, summaries, and action items.

• Lead go-to-market for new features, including launch strategy, narrative, planning, coordination, and execution
• Own messaging and positioning across the product lifecycle, translating technical capabilities into clear customer value
• Strengthen Krisp’s brand in the Voice Productivity category by evolving its narrative, tone, and visual storytelling across key touchpoints and ensuring consistency across product communications
• Create high-quality content across website, email, in-app, social, and paid channels, tailored to different audiences and journey stages
• Build demo and launch assets, including explainer narratives, scripts and storyboards, product pages, launch kits, pitch decks, battlecards, case studies, and collateral
• Partner with the SEO/editorial team to turn Krisp’s internal AI expertise into content that builds authority and demand
• Run market, customer, and competitive research to sharpen differentiation and keep Krisp ahead of category trends
• Work with Product to connect messaging to activation, adoption, retention, conversion, and expansion outcomes
• Bring a monetization lens to packaging and pricing narratives and help communicate plan value clearly

• Personally led product launches for a self-serve consumer or SMB software product and can demonstrate results with numbers, including signups, adoption, revenue, or press
• Built sales enablement for a sales team, including battlecards, pitch decks, one-pagers, demo scripts, and objection handling; can show how it was used and its impact on win rate, deal size, or ramp time
• Writes positioning, messaging, landing pages, and launch copy; can demonstrate before-and-after work and its impact on conversion, signups, or upgrades
• Defined an ICP and turned it into messaging, pages, and campaigns, demonstrating the resulting funnel changes
• Can explain technical products simply
• Has done competitive positioning, including differentiation, battlecards, and messaging against named competitors
• Uses AI daily for research, writing, analysis, and production
• Fluent English with native-level writing
• Будет плюсом: voice, audio, or AI product experience, self-spreading launches such as Product Hunt or social/community-driven launches, PLG experience with pricing and packaging pages, free tiers, or upgrade messaging, marketing to individual users and small teams, demo video and visual explainer production

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