Product Marketing Manager

Capital.com operates a leading trading platform that expands globally and delivers top-rated products with cutting-edge technology and seamless client experience. The company reimagines and rebuilds traditional broking through highly focused product teams that empower traders to make better financial decisions.

• Partner with product teams from early in the development process by contributing market insight, trader perspective, and positioning thinking before features are built;
• Own end-to-end GTM for product launches from positioning and messaging through to channel coordination and post-launch performance analysis;
• Build and maintain the messaging architecture for product areas covering what is said, to whom, in what order, and why;
• Work with marketing and local market teams to embed product as a pillar of brand to reinforce the same story across every region and channel;
• Brief and review marketing copy, onboarding flows, in-app messaging, and enablement materials to keep the product story consistent across every touchpoint;
• Run competitive and market intelligence by synthesizing signals from client research, trading behavior data, and the broader market into actionable recommendations;
• Define success metrics for product adoption and report performance clearly.

• Have 5+ years in product marketing, with at least 2 in a fintech, brokerage, or financial services product environment;
• Demonstrate experience running GTM for multiple product launches, including scoping, briefing, cross-functional coordination, and measurement;
• Show comfort working from first principles to start from a product spec and arrive at a positioning document without a template;
• Possess facility with data to pull analysis in Claude, Cursor or Amplitude, interpret it, and make a call;
• Have a working understanding of AI tools and how to apply them in a marketing workflow to move faster, think more clearly, and produce better briefs;
• Demonstrate experience working closely with creative teams to understand brand identity requirements, brief against them precisely, and know when something is off;
• Nice to have: Experience with CFD, derivatives, or retail investment products, Exposure to multi-jurisdiction marketing with constraints in the UK, Cyprus, Australia, and the UAE.

• Competitive salary to reward skills and talents;
• Work-life harmony and generous annual leave policy to recharge and enjoy life outside of work;
• Employee referral program to bring talented friends on board and get rewarded;
• Comprehensive health and pension benefits including medical insurance, pension plans, and location-specific perks;
• Workation wonderland with 30 extra days to work remotely from anywhere in the world with some restrictions;
• Volunteer days with two additional paid days each year to support causes and give back to the community.