Product Marketing Manager

Radiotech operates as a product unit within the Gismart ecosystem, focusing on the development of mobile applications that make music education and creation accessible to a global audience. The company manages a portfolio of 23 apps across iOS and Android platforms, reaching over 500 million users worldwide.

• Own funnel performance end-to-end, covering the entire user journey from visit to post-purchase upsells and email lifecycle;
• Manage and report on core KPIs, specifically CR2Pay and predicted LTV;
• Design, launch, and interpret A/B tests based on product and user hypotheses;
• Personalize and tailor funnels according to user segments and intent;
• Manage web funnel infrastructure across multiple web-builders and coordinate technical implementation with developers;
• Own and continuously improve email marketing communications, including consent, lifecycle, win-back, and cancellation flows;
• Collaborate with creative producers on funnel copy and visuals, and with UA teams on landing page alignment;
• Maintain and expand internal documentation regarding funnel logic, test history, and checklists;
• Balance monetization gains against product value and trust by flagging manipulative mechanics.

• 2+ Years of experience in Product Marketing, Growth, or CRO for web funnels or subscription products;
• Proven track record of measurable uplifts in core metrics like CR2Pay, LTV, and ARPU based on documented hypotheses;
• Hands-on experience with web funnel builders such as Web2Wave, Funnel Fox, ClickFunnels, or Unbounce;
• Working knowledge of A/B testing methodology, including hypothesis design, statistical significance, and segmentation;
• Experience with email/CRM lifecycle tools like Reteno;
• Proficiency in analytics and tracking tools such as Amplitude, GA4, or AppsFlyer;
• Hands-on experience using AI coding assistants to build, debug, or modify funnel code and automations;
• English for cross-functional and international team communication;
• Nice to have: API-level understanding of funnel/checkout implementation.

• 70% Coverage of professional development courses and 100% coverage of English language courses;
• Health insurance, sports, and psychotherapy reimbursement;
• 18 Days of paid vacation, 3 paid personal days, plus 1 additional day for each year at the company;
• 12 Public holidays per year;
• 100% Sick leave compensation;
• Monthly depreciation compensation for personal equipment;
• Payment for coworking space usage.