Performance-маркетолог
генерация резюме под вакансию
сопроводительное письмо
описание
FRASER is an agency providing advertising, design, and social media services.
*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ
задачи
- Manage day-to-day campaigns across Google Ads and paid social platforms;
- Execute Google Ads strategies including Search, PMax, Demand Gen, and YouTube;
- Execute paid social campaigns on Meta, LinkedIn, TikTok, Snapchat, and Pinterest;
- Oversee full-funnel awareness and channel connectivity;
- Ensure correct campaign tracking and measurement setup;
- Own the data layer across GA4 and platform dashboards;
- Turn data into actionable insights;
- Maintain operational continuity in the absence of the Head of Performance Marketing;
- Contribute to the test-and-learn agenda with hypotheses and clean reads;
- Propose optimizations, structural improvements, and audience approaches;
- Create creative briefs.
требования
- Bachelor’s degree in Marketing, Business, Communications, or equivalent experience;
- 5+ Years of experience in performance marketing across paid channels;
- Strong expertise in Google Ads (Search, PMax, Demand Gen, YouTube);
- Experience in Meta campaign management;
- Proficiency in GTM, GA4, and attribution modeling;
- Ability to operate independently under pressure;
- German language (written and spoken);
- Nice to have: LinkedIn, TikTok, Snapchat, Pinterest competence, Adobe Analytics or equivalent tool experience, Subscription or lead-gen campaign background, MMM or incrementality testing awareness, Multi-language market experience (DE-CH, FR-CH).
условия
- Competitive salary;
- 30 Days of vacation per year;
- Opportunity for workation from European countries or South Africa;
- Flexible working hours and locations;
- Employee benefits program;
- Opportunity to influence agency growth;
- Flat hierarchy and collaborative work culture;
- International environment.
навыки
Если просят войти через iCloud, отправить коды из SMS, запустить код, что-то установить, перевести деньги или сделать что угодно, связанное с деньгами, не соглашайтесь: это признаки мошенничества.