Performance Marketing Manager
генерация резюме под вакансию
сопроводительное письмо
описание
Nebius Academy is an educational hub focused on enterprise AI transformation. It develops the skills, judgment, and capabilities needed for successful AI transformation.
*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ
задачи
- Own and execute full-funnel demand generation programs from awareness through pipeline conversion;
- Build and deploy LLM agents to scrape competitor ads, rewrite brand battlecards, summarize media coverage, and draft personalized outbound sequences;
- Manage paid acquisition across LinkedIn, Google, Meta, and other relevant channels to drive qualified pipeline;
- Build, test, and continuously optimize landing pages, email sequences, conversion funnels, and campaign performance;
- Define, measure, and improve growth metrics including MQLs, CPL, CAC, pipeline contribution, and conversion rates;
- Partner with Sales to maintain feedback loops and improve lead quality;
- Plan and execute field marketing initiatives, including webinars, events, trade shows, and regional activations;
- Support Account-Based Marketing initiatives by coordinating campaigns for priority accounts;
- Work with Content and Design teams to develop messaging, campaign assets, and demand generation programs;
- Experiment with messaging, offers, creative, and channel performance to maximize marketing efficiency;
- Leverage AI tools to improve productivity, accelerate campaign execution, and optimize marketing workflows.
требования
- 5+ Years of experience in B2B Growth Marketing, Demand Generation, Performance Marketing, or a similar hands-on marketing role;
- Proven experience managing paid acquisition campaigns across LinkedIn, Google, Meta, or other B2B marketing channels;
- Strong understanding of demand generation, conversion funnels, attribution, experimentation, paid acquisition, and performance optimization;
- Experience with marketing automation platforms such as HubSpot and CRM systems;
- Strong analytical mindset with the ability to interpret campaign data and make data-driven decisions;
- Experience planning and executing field marketing initiatives, webinars, events, or regional marketing campaigns;
- Excellent collaboration skills and experience working cross-functionally with Marketing, Sales, Content, and Design teams;
- Strong written communication skills and experience creating campaign messaging, briefs, and marketing content;
- Self-starter with a bias for action who enjoys testing, learning, and continuously improving marketing performance;
- Excellent English communication skills;
- Ability to work within European time zones, preferably CET;
- Nice to have: EdTech or B2B SaaS experience.
условия
- Competitive compensation;
- Fully remote collaboration;
- A supportive and proactive work environment;
- A diverse team across Europe, the US, Latin America, and more;
- Modern digital tools for seamless collaboration.
навыки
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