Performance Marketing Manager
генерация резюме под вакансию
сопроводительное письмо
описание
Lovehoney Group is a leading sexual wellbeing company that offers brands with sex toys, lingerie, and accessories through an online shopping experience, employing over 800 individuals across 9 global offices.
задачи
- Build and scale the Growth Marketing function from the ground up, establishing processes, tools, reporting frameworks, and ways of working;
- Own the customer acquisition strategy across DTC, marketplace, and B2B channels, driving sustainable and profitable growth;
- Lead all paid media activities, including strategy, budget management, campaign execution, optimization, and performance reporting across key digital channels;
- Develop and optimize the full customer journey, leveraging audience segmentation, conversion rate optimization, and customer lifecycle insights;
- Create a robust analytics and measurement framework, including KPI tracking, attribution models, dashboards, and experimentation programs to support data-driven decision-making.
требования
- Proven experience in high-growth startups, scale-ups, or fast-paced e-commerce environments;
- Demonstrated success building and scaling growth marketing functions, acquisition funnels, processes, and performance engines from the ground up;
- Deep expertise in growth marketing, paid acquisition, lifecycle marketing, analytics, and data-driven optimization;
- Strategic thinker with a hands-on mindset, able to turn insights into action and execute effectively in fast-paced, ambiguous environments;
- Strong leadership and collaboration skills, with the ability to build scalable measurement frameworks, influence cross-functional stakeholders, and drive results through experimentation and ownership;
- Nice to have: experience in FemTech, DTC health, wellness, consumer healthcare, or other regulated consumer categories.
условия
- Enjoy a hybrid work model with three days per week in-office and the opportunity to work remotely for up to 4 weeks per year;
- Receive 25 days’ holiday, plus an additional day for each year with the company;
- Access customized training opportunities and biannual feedback cycles;
- Benefit from gym benefits and a mental wellbeing platform;
- Receive a 50% discount on all Lovehoney products, plus discounts at high street retailers, hotels, and service providers;
- Get a complimentary 1Password Family account for up to six family members;
- Enjoy a workplace with drinks, snacks, and team-building events.
навыки
Если просят войти через iCloud, отправить коды из SMS, запустить код, что-то установить, перевести деньги или сделать что угодно, связанное с деньгами, не соглашайтесь: это признаки мошенничества.