Performance Marketing Manager
генерация резюме под вакансию
сопроводительное письмо
описание
Sunday Natural is a German manufacturer specializing in high-quality, natural health and wellness products, including vitamins, nutrients, and essential oils. The company operates its own research and development department and maintains a strong focus on ecological responsibility, utilizing sustainable packaging and vegan ingredients.
*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ
задачи
- Execute and optimize the full-funnel paid social strategy to drive new customer acquisition at an efficient CPA;
- Manage and deploy a 7-figure annual budget across multiple markets;
- Manage campaign architecture on Meta, including Advantage+ Shopping;
- Execute tests and establish best practices for expansion into new channels like TikTok;
- Manage and optimize large, feed-based campaigns at scale using audience and product segmentation;
- Analyze creative performance and support a rigorous testing framework;
- Dive deep into performance data to identify trends and report on performance to leadership.
требования
- 3-4+ Years of hands-on experience in e-commerce performance marketing with a focus on Paid Social;
- Strong expertise in META;
- Proven track record of managing and scaling 7-digit budgets across multiple markets and channels;
- Hands-on experience with at least one other major paid social channel, such as TikTok or Pinterest;
- Strong experience with feed-based advertising, product catalogues, and large D2C e-commerce business challenges;
- Understanding of conversion lift and incrementality testing;
- Highly analytical and data-driven mindset;
- Fluency in English;
- Nice to have: Experience with Google Ads, proficiency in another major European language such as French, Spanish, or Polish.
условия
- Appealing discount on company products;
- 28 Days of paid time off per year plus up to 5 days off between Christmas and New Year's;
- Urban Sports Club membership;
- Swapfiets bike rental or a subsidy for the Deutschlandticket;
- Discounts of up to more than 50 percent on brands such as Flaconi, Bosch, Apple, or Expedia;
- Access to office spaces with organic teas and superfoods;
- Regular tea and office parties, seasonal feasts, and influencer events.
навыки
Если просят войти через iCloud, отправить коды из SMS, запустить код, что-то установить, перевести деньги или сделать что угодно, связанное с деньгами, не соглашайтесь: это признаки мошенничества.