marketing manager in dietary supplements

Orzax is a Türkiye-based food supplements company operating under Alyors Group. Its products are available in more than 55 countries, and the company is expanding its operations and local team in Uzbekistan.

• Develop and implement annual and periodic marketing strategies for the Uzbekistan market;
• Conduct market, consumer, competitor, and category analyses to identify growth opportunities;
• Develop brand positioning and communication strategies aligned with local market dynamics;
• Adapt global brand strategies to local market needs and consumer insights;
• Plan and manage marketing activities to strengthen brand awareness and brand performance;
• Manage marketing budgets and ensure effective resource allocation;
• Analyze market research and consumer insights and translate findings into actionable brand and product strategies;
• Plan and coordinate new product launches and ensure successful adaptation to the local market;
• Plan and coordinate product launches, campaigns, events, and other marketing activities;
• Manage relationships with marketing agencies and external partners;
• Collaborate with Sales and Commercial teams to align marketing activities with business objectives;
• Track marketing performance through relevant KPIs and prepare regular reports;
• Contribute to the development and coordination of marketing activities for CIS markets.

• Bachelor’s degree in Business Administration, Marketing, Communications, Economics, or a related field;
• Experience in marketing, preferably in the food supplements, OTC, pharmaceutical, or related industries;
• Strong knowledge of marketing strategy and brand management;
• Experience in market, competitor, and consumer analysis;
• Experience in product launches and brand development processes;
• Experience managing marketing budgets and agencies;
• Strong commercial mindset and ability to work closely with Sales and Commercial teams;
• Willingness to help build and develop a new team structure;
• Strong communication, organizational, analytical, and problem-solving skills;
• Motivation to work in an international environment and contribute directly to the growth of a new market structure;
• Uzbek and/or Russian fluency;
• Nice to have: Fluent English.

• No conditions specified