Контент-маркетолог
генерация резюме под вакансию
сопроводительное письмо
описание
Air Apps is a self-funded technology company that develops an AI-powered Personal & Entrepreneurial Resource Planner. Founded in Lisbon in 2018, the organization focuses on creating AI-driven solutions to improve personal and professional resource management for a global user base.
задачи
- Develop and execute a content strategy that aligns with business goals and target audiences;
- Write, edit, and manage high-quality blog posts, whitepapers, case studies, eBooks, and email campaigns;
- Conduct keyword research and SEO optimization to improve content visibility and search rankings;
- Collaborate with designers, developers, and product teams to create compelling content assets;
- Manage the content calendar to ensure consistent publication and engagement;
- Analyze content performance metrics and optimize for engagement, lead generation, and conversions;
- Develop brand messaging and storytelling that resonates with the audience;
- Research industry trends, competitor content, and best practices to refine strategy;
- Work with guest bloggers, influencers, and external writers to expand content reach.
требования
- Around 4+ years of experience in content marketing, copywriting, or editorial roles;
- Exceptional writing and editing skills with a strong command of storytelling and brand voice;
- Experience with SEO tools such as Google Search Console, Ahrefs, SEMrush, or Moz;
- Strong understanding of digital marketing, inbound marketing, and content distribution;
- Ability to analyze content metrics and adapt strategies based on data insights;
- Experience managing content calendars, editorial workflows, and content management systems like WordPress;
- Ability to work independently in a fast-paced, remote-first environment;
- Portfolio of published work showcasing blog posts, whitepapers, or case studies;
- Nice to have: Familiarity with email marketing tools like Mailchimp or HubSpot.
условия
- Apple hardware ecosystem for work;
- Annual Bonus;
- Top-tier Health and Life Insurance;
- Transportation Budget;
- Coverflex benefits package for meal allowances and well-being;
- Childcare support;
- Air Conference for team collaboration;
- Pension Fund;
- Urban Sports Club membership;
- Free meals at the hub.
навыки