CRM-маркетолог

The company is a fast-growing travel business that is investing in CRM to modernize its approach to customer engagement.

• Plan and deliver multi-channel campaigns across email, push, SMS and in-app;
• Develop customer segmentation to support targeted, personalised communications;
• Build and manage multi-channel automated journeys using branching logic, API triggers and real-time data;
• Use CRM platforms such as Braze to find optimisation opportunities and streamline delivery;
• Support the wider team with campaign deployment and QA, driving towards more automated processes;
• Work with Product and Engineering to ensure a seamless, joined-up customer experience;
• Own campaign performance, building reports in tools like Looker to track results and surface insights.

• Proven CRM experience with strong ownership of end-to-end campaign execution;
• Comfortable moving quickly from concept to deployment in a high-growth environment;
• Hands-on experience with Braze or similar, including personalisation and audience segmentation;
• Strong cross-functional collaborator across Marketing, Product and Engineering.

• No conditions specified