CRM-маркетолог

The company develops a next-generation AI companion platform that creates natural, adaptive, and emotionally engaging digital interactions by combining conversational AI, memory systems, and personalization technologies.

• Identify key customer segments and execute campaigns across multiple channels;
• Implement campaign logic, scenarios, testing, and adjustments;
• Prepare solutions to integrate necessary data;
• Analyze data in CDP/CRM systems to measure campaign effectiveness;
• Collect and analyze customer feedback to enhance user experience;
• Coordinate efforts to improve user communications;
• Test new product features and evaluate their impact on retention;
• Evaluate and improve retention processes and workflows;
• Develop and execute customer retention strategies to enhance loyalty and reduce churn;
• Implement innovative solutions based on industry trends;
• Leverage advanced analytics to prevent churn and improve retention strategy;
• Collaborate with product, tech, and marketing departments;
• Manage sender reputation, develop warm-up strategies, and conduct delivery A/B tests.

• 3-5 Years of hands-on experience in email marketing and marketing automation administration;
• Strong understanding of trends, challenges, and capabilities in marketing automation and email marketing;
• Ability to define, interpret, and manage customer behavior patterns;
• Deep understanding of emerging technologies and CRM best practices;
• Flexibility and focus on solutions;
• Intermediate English;
• Russian language proficiency (non-native).

• No conditions specified