crm manager for e-commerce

BRAINEFFECT is a fast-growing German e-commerce company focused on Mind Nutrition. Its vision is to promote Mind Nutrition as a key to a happy and healthy life and to build a leading D2C brand.

• Build, test, and scale email and WhatsApp flows in Klaviyo;
• Create complex segments using Boolean and exclusion logic;
• Write German subject lines and copy with AI support;
• Operate and scale WhatsApp as a second owned channel;
• Run A/B tests with clear hypotheses;
• Report key CRM metrics weekly;
• Collaborate closely with Performance Marketing, Content/Design, Customer Care, and Supply Chain.

• 1–2 Years of operational CRM experience in an e-commerce or DTC environment;
• Practical experience building nested segments and complex flows, including Conditional Splits, ideally in Klaviyo;
• Full ownership, proactive execution, and independent advancement of initiatives;
• High testing frequency, fast learning from data, and quick iteration;
• Revenue- and margin-oriented, hypothesis-driven approach;
• Knowledge of e-commerce metrics, checkout data, and catalog syncs in a Shopify stack;
• High attention to detail in CRM operations and effective daily use of AI tools;
• German at C2 level for high-performing copy;
• English at B2 level for teamwork.

• Urban Sports Club membership and lunch are subsidized;
• Company pension plan with a 15% contribution;
• Flexible working hours;
• 30 Vacation days;
• 100% Autonomy and trust with no micromanagement;
• Regular company lunches, yoga, sports sessions, and parties;
• Employee discounts on products;
• Annual “Jobbatical” allowing employees to extend their vacation while continuing to work remotely;
• The recruitment process includes a case study with tasks to complete within a specified timeframe.