product manager

Superside is an AI-powered creative company that provides scalable design and creative services to over 500 brands. It functions as an extension of in-house marketing and creative teams to accelerate production and improve creative performance.

• Own the website growth and experimentation roadmap, aligning initiatives to pipeline, conversion, and business goals;
• Partner with Marketing and Engineering to deliver high-performing landing pages, campaigns, and website experiences;
• Build and prioritize an experimentation backlog across messaging, conversion paths, page templates, and key user journeys;
• Drive A/B testing and optimization initiatives to improve conversion rates, lead quality, and pipeline generation;
• Define requirements for website enhancements, CMS workflows, and platform capabilities;
• Improve marketing self-service capabilities through reusable templates, components, and scalable workflows;
• Partner with Analytics to establish tracking requirements, event taxonomy, reporting, and measurement frameworks;
• Balance growth opportunities, technical investments, and engineering capacity through clear prioritization;
• Monitor website performance and identify opportunities to improve speed, usability, and conversion;
• Collaborate across Marketing, Engineering, Design, and Analytics to ensure initiatives deliver measurable outcomes.

• 5+ Years of experience in Growth Product Management, Product Management, CRO, Marketing Technology, or a related field;
• Strong understanding of website optimization, experimentation, customer acquisition, and conversion funnels;
• Experience translating business goals into product requirements, prioritized roadmaps, and measurable outcomes;
• Experience leading A/B testing and experimentation programs;
• Strong cross-functional collaboration skills with technical and non-technical stakeholders;
• Working knowledge of web analytics, experimentation metrics, funnel analysis, and conversion reporting;
• Familiarity with event tracking, attribution, analytics QA, and performance measurement;
• Experience with headless CMS platforms such as Sanity, Contentful, Storyblok, or similar;
• Experience with experimentation and personalization platforms such as Optimizely, Mutiny, Webflow Optimize, or similar;
• Nice to have: Familiarity with digital experience analytics tools such as FullStory, Hotjar, or similar.

• No conditions specified