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описание
Zexter is a technology company developing an iGaming ecosystem. The organization focuses on product initiatives, marketing campaigns, and player retention strategies within the iGaming sector.
задачи
Own the product lifecycle from market research and hypothesis generation to product releases and post-launch analysis;
Optimize key product metrics including conversion rates, retention, churn rate, LTV, and ARPU;
Enhance user experience by designing and optimizing customer journeys, registration flows, KYC verification, and payment gateway experiences;
Manage the product backlog by gathering requirements from stakeholders, prioritizing initiatives using RICE/ICE frameworks, and creating product specifications;
Drive product decisions with data by conducting A/B tests and performing user behavior analysis;
Develop engagement and retention mechanics such as loyalty programs, tournaments, bonus systems, and VIP programs.
требования
3+ Years of experience in iGaming with a solid understanding of online casino products or Sportsbook;
Knowledge of regulatory environments, compliance, and Responsible Gambling;
Technical background with understanding of APIs, game provider integrations, and payment system integrations;
Hands-on experience with Amplitude, Mixpanel, Google Analytics, Jira, Confluence, and Figma;
Fluent Russian;
English B2 or higher;
Nice to have: Experience launching iGaming products from scratch, understanding of iGaming traffic acquisition channels including SEO, PPC, and Affiliate Marketing.
условия
Competitive salary;
Minimal bureaucracy and a strong engineering team;