Дата аналитик

ITV is a major media company that shapes the understanding of the UK television market, viewer behaviors, and industry opportunities. The organization focuses on content, scheduling, marketing, product, strategy, and performance planning across broadcast, VOD, and SVOD platforms.

• Analyze audience behaviors to drive business value;
• Provide accurate analysis on viewer engagement across broadcast, VOD, and SVOD;
• Communicate analytics and insights to business stakeholders in a non-technical and strategic manner;
• Create dashboards and reports to track performance against key business KPIs;
• Support proof of concept analysis for new metrics, methodologies, and segmentations;
• Develop and embed dashboarding solutions to enable self-service analytics;
• Evaluate the performance of content, release strategies, marketing activities, and product experiments;
• Work with large and complex datasets to identify trends, opportunities, and risks;
• Support forecasting and performance analysis;
• Collaborate with cross-functional teams including Insight Managers, Data Scientists, and business stakeholders;
• Embed analytical best practices, including documentation and reproducible analysis.

• Proven experience in a data analytics role;
• Ability to create insightful analysis and dashboards;
• Proficiency in visualizing and presenting analysis via reports, PowerPoint, and dashboards;
• Experience using SQL for large datasets;
• Understanding of analytical techniques and statistical concepts;
• Experience using Python for analytics, data transformation, or modeling;
• Strong attention to detail and ability to produce accurate, trusted, and well-documented analysis;
• Strong communication skills and ability to tell clear stories with data;
• Ability to work collaboratively with cross-functional teams;
• Curious and critical mindset with the ability to question assumptions;
• Nice to have: Passion for TV and media, experience with cloud platforms (GCP, BigQuery, AWS, Redshift, Databricks), experience with visualization tools (Tableau, Looker Studio), experience with first and third-party data in media or product analytics, experience with Jupyter notebooks, experience with forecasting or predictive modeling.

• No conditions specified