Trade marketing manager in FMCG

Vestacy is a standalone company (carved out from Reckitt) with a clear purpose: to transform houses into homes. We’re home to some of the world’s most trusted brands (Air Wick, Calgon, Cillit Bang, and Mortein) helping millions of people care for the spaces they live in every day. Backed by Advent, a leading global private equity firm, we have the freedom to think big and move fast.

• Defining the category and brand commercial playbook, including Assortment, Pricing, Promotional and Shelf strategies (including MSL, distribution targets, pricing architecture, promotional policy and planogram principles)
• Responsible to transform playbook into tangible and measurable KPI’s (e.g. WD tgts, promo ROI, Shelf of shelf, etc).
• Responsible for tracking such KPI’s.
• Defines distribution, visibility and execution principles for innovation launches, ensuring effective in-market deployment.
• Identifies and build category growth drivers into brand plan, ensuring alignment and feedback into global GSM’s.
• Acts as the category and shopper expert within the organization, translating market, customer and shopper insights into actionable commercial recommendations.
• Partners with Customer Trade Marketing and Sales teams to ensure effective translation of category and brand strategies into customer-specific activation plans.
• Leads continuous analysis of category, competitor and market developments across the 4P's, identifying opportunities and risks to support business growth
• Key contact for the Head of Marketing and Heads of Sales with regards to all promotional and category 4P principles.

• Business administration degree
• Minimum 5 years FMCG experience IN Sales/ Marketing and Key Account Management
• English - Advanced
• Good analytical skills, Excel/ Nielsel.
• Ability to work autonomously and within a team
• Focused on results, independent, collaborative, and responsible
• Committed person, dynamic, decisive, organized, flexible, proactive, and multitasking
• Good stress management / work under pressure
• Open attitude, enthusiastic and with high motivation

• That’s why we offer numerous local benefits and global benefits designed to help you grow and thrive, such as career mobility opportunities, a referral program, access to our online learning academy, mental wellbeing support, and short-term bonus incentives.