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описание
Ingersoll Rand is a global industrial technology leader delivering mission-critical products, services, and digital experiences for customers across Europe and the wider EMEIA region. Its ITS CSS EMEIA Demand Generation & Digital Experience team manages how brands are discovered, understood, and chosen online through content, web technology, and data-driven marketing.
задачи
Define and own the SEO, website content, and GEO strategy and roadmap across European and EMEIA brand websites;
Lead daily website content governance, page creation, and publishing quality in Contentstack;
Drive on-page and technical SEO improvements, including metadata, headings, internal linking, structured data, and keyword targeting;
Use Semrush to identify keyword opportunities, monitor visibility, benchmark competitors, and prioritize content and optimization work;
Champion AI SEO and Generative Engine Optimization principles;
Monitor performance with Semrush, Google Analytics, and Google Search Console, translating data into recommendations and executive-ready insights;
Lead website migration, localization, content clean-up, and multilingual quality initiatives;
Advise marketing managers, product, content, and web development teams on consistent, on-brand, conversion-focused digital experiences;
Mentor and coach junior specialists and agency partners on SEO, GEO, and CMS best practices;
Maintain publishing standards, content governance, taxonomy, redirects, and link quality across owned properties;
Support eCommerce rollout in the EMEIA region.
требования
6+ Years of experience in SEO, website content management, digital marketing, or web optimization roles;
Experience leading initiatives across multiple markets or brands;
Proven track record of defining SEO strategy and delivering measurable business impact in a B2B or enterprise environment;
Hands-on experience with an enterprise CMS;
Advanced working knowledge of Semrush or a comparable SEO platform;
Proficiency with Google Analytics;
Experience in SEO and content strategy within e-commerce platforms;
Experience mentoring or guiding junior team members;
Ability to influence senior stakeholders;
Strong written and spoken English;
Nice to have: Contentstack experience, Google Search Console proficiency, an additional European language.
условия
Competitive salary of 12,400-20,375 PLN monthly;
Annual bonus;
Private medical care;
Cafeteria and holiday subsidy;
Flexible working hours;
Stable working environment focused on long-term cooperation;
Technical, professional, and skills training;
International working environment;
Ownership Works equity program with a one-time stock award after one year for eligible full-time permanent employees;
Occasional business travel within Europe and EMEIA, typically less than 10%.