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ОБЩЕСТВО С ОГРАНИЧЕННОЙ ОТВЕТСТВЕННОСТЬЮ "ЦЕНТР НАЦИОНАЛЬНЫХ ИНТЕЛЛЕКТУАЛЬНЫХ СИСТЕМ" ИНН: 9704271170
описание
Improbable builds and scales AI and Web3 ventures shaping the next generation of the internet. The company is developing a next-generation blockchain for real-time, large-scale applications that addresses the speed and cost limitations of traditional blockchain infrastructure.
задачи
Shape the positioning, launches and growth activity for a prediction protocol;
Own the positioning and messaging for the prediction protocol end to end;
Turn complex product strengths into clear, credible narratives for traders, builders and partners;
Lead go-to-market for major launches, product milestones, partner activations and incentive-led moments;
Define and run the marketing roadmap with product and community leads;
Grow the audience through always-on programmes that expand the qualified builder base;
Run customer and market research with traders, builders and KOLs;
Feed research insights back into product, pricing and creative;
Brief and create Web3 content, including launch threads, research-led content, explainer assets, dashboards, KOL kits and conference materials;
Partner with comms on press, podcasts and thought leadership.
требования
Strong experience in product marketing or a closely related role, including hands-on prediction markets/protocol experience;
Strong understanding of crypto products and onchain user experience;
Fluency in marketing to Web3-native audiences;
Track record of owning launches end to end, from initial positioning through to measurable post-launch impact;
Strong narrative instincts and ability to turn complex product detail into clear, compelling messaging;
Confidence working with data and using performance insights to shape campaigns and priorities;
Hands-on operator mindset with a bias towards shipping and a high tolerance for ambiguity.