Product marketing manager for Navan Premier

Navan is seeking a dynamic and strategic Product Marketing Manager to define and scale the positioning, messaging, and go-to-market strategy for Navan Premier - our high-touch offering combining cutting-edge travel and AI technology with white-glove human service. In this role, you will sit at the intersection of Product, Sales, Client Success, Operations, and Marketing, acting as the bridge that ensures our capabilities are effectively positioned, communicated, and understood by prospects and clients alike. You will translate Premier’s unique value proposition into clear messaging, adoption communications, vertical sales plays, client-facing collateral, pricing narratives, and sales enablement. You will play a pivotal role in clients adopting Navan Premier, supporting existing customer co

• Lead product marketing activity that supports upsells and adoption to Navan Premier within our existing client base, increasing trust, service quality, and program momentum.
• Support Navan Sales to win more of the right target clients by establishing clear differentiation and value metrics for Premier.
• Support client success teams at Navan in developing dedicated messaging and communications for ongoing adoption and programme success.
• Work with Product and Sales to define target audiences and craft compelling positioning that differentiates Navan Premier in the market.
• Articulate Premier’s unique value proposition and ROI so clients clearly understand why Premier is unique to Navan.
• Develop and execute comprehensive GTM plans for new capabilities and service enhancements to drive product adoption and engagement for Navan Premier.
• Partner with Enablement and Field teams to produce pitch decks, playbooks, battlecards, and training materials that empower Sales to sell Premier with confidence in a simple and highly differentiated way.
• Produce high-impact product collateral for prospects and customers, independently and in partnership with the Content team.
• Conduct customer research, competitive analyses, and industry benchmarking to inform product roadmaps and strategic narrative alignment for high-touch service requirement sectors.
• Collaborate with Marketing, Product Management, Customer Success, Operations, and Sales to inform integrated campaigns that support retention and pipeline growth.
• Track, report on, and optimize product marketing initiatives using performance data to achieve target business outcomes.
• Craft coherent, transparent, and reassuring migration communications that protect client trust during transitions.
• Align pricing narratives and structures to support high-touch service delivery while protecting profitability and margins.
• Establish repeatable go-to-market execution frameworks across priority high-touch verticals rather than relying on bespoke storytelling.

• 8+ years of product marketing experience, preferably within travel tech, corporate travel, SaaS, or high-touch B2B solutions and service sectors, with a proven track record of product launches and GTM growth.
• Demonstrated ability to leverage AI across product marketing workflows (research, messaging, content generation, and launch planning) to boost speed, quality, and scale.
• Exceptional written and verbal communication skills with a flair for crafting clear narratives out of complex product and service models.
• Strong analytical ability to translate complex technology features and high-touch service offerings into clear, business-driven customer benefits.
• Proven ability to lead cross-functional projects and influence stakeholders across multiple functions and time zones.
• Highly organized with an ability to manage multiple high-priority initiatives and deliver results in a fast-paced environment.

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