30 июл

Маркетолог

ориентир по рынку
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в среднем 228 423 ₽
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описание

Polonia Warszawa operates as a professional football club focused on sports performance, fan engagement, and commercial growth. Sii Poland acts as the hiring organization supporting the recruitment process for this role.

*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ

задачи

  • Manage the marketing department and its budget to achieve club revenue growth;
  • Develop and implement marketing strategies covering ticket sales, sponsorship, merchandising, and promoting strategic partners;
  • Create content aligned with the club's values, handle media relations, and organize press releases and conferences;
  • Take actions to increase ticket and season ticket sales, including designing and running promotional campaigns to boost stadium attendance;
  • Manage the online sales process through the club's website to ensure a convenient purchasing experience for fans;
  • Plan and execute social media campaigns across Facebook, X, YouTube, LinkedIn, Instagram, and TikTok to increase follower count;
  • Support the creation of an attractive merchandise offer and coordinate campaigns, photo/video sessions, and online promotions;
  • Build long-term relationships with sponsors, advertisers, VIPs, influencers, and fan groups;
  • Recruit, train, coach, and manage the daily work of the marketing team;
  • Conduct performance reviews and set SMART/OKR goals while fostering a positive, high-performance team culture;
  • Create and monitor dashboards and KPIs with monthly reporting to the club's management;
  • Cooperate closely with sales, finance, sports, and academy departments to support the club's overall goals.

требования

  • Minimum 2 years of experience as a Marketing Manager;
  • Ability to translate creative ideas into measurable goals to support the organization in generating profits;
  • Strong knowledge of social media, visual trends, and end-customer communication;
  • Financial management and budget control skills;
  • Communicative level of English;
  • Willingness to work non-standard hours, including match days;
  • Excellent project management and organizational skills, with the ability to deliver results on time, within budget, and with attention to detail;
  • Problem-solving and conflict management skills;
  • Ease in networking and building relationships with various stakeholder groups;
  • Nice to have: Experience in the sports/football industry or interest in this field.

условия

  • Great Place to Work;
  • Solid financial situation;
  • Contracts with the biggest brands;
  • Centre of internal trainings;
  • Access to many experts to learn from;
  • Open and accessible management team;
  • Profit sharing;
  • Passion Sponsorship program;
  • Regular integration events and trips;
  • Comfortable and well-equipped offices;
  • MySii app;
  • Medical care.

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