B2B fintech company (~60 people) — platform & tech services for banks, fintechs, payment providers, and regulated financial institutions. The role Own positioning, messaging, and go-to-market for our products. Sit at the intersection of Product, Sales, Marketing, Delivery, and Customer Success — translating complex fintech tech into business value. Hands-on: strategy + execution.
Marketing manager in fintech
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описание
задачи
- Positioning & messaging
- Customer & market intelligence (ICPs, personas, win/loss)
- Competitive intelligence & battlecards
- Go-to-market & product launches
- Sales enablement (decks, one-pagers, demo scripts, case studies)
- Product content & customer stories
- Pricing & packaging support
- Product adoption & cross-sell/upsell
требования
- 5+ years in Product Marketing / Product Management / Solutions Marketing (B2B tech)
- B2B SaaS or enterprise product experience
- Startup / scale-up experience
- Comfort with APIs, integrations, SaaS/cloud, KYC/AML, payment flows
- Excellent written English & presentation skills
- Commercial mindset (pipeline, win rates, revenue)
- Будет плюсом: Fintech, banking tech, or payments background — strong plus
условия
- Real ownership, direct work with leadership, and impact on how we take our technology to market.
навыки
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