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описание
The recruitment process includes a recruiter meeting, a technical interview, a culture-fit interview, and a reference check.
Rist Labs is a cofounding studio that builds ethical, AI-powered B2C products. The company partners with founders and talent to launch ventures designed for global scale and impact.
задачи
Manage the creative process from idea to launch;
Conduct research and formulate creative hypotheses;
Develop concepts that drive ROAS-positive traffic;
Work with various creative formats including static and video;
Write briefs for designers and content creators;
Analyze results from ad accounts and analytics tools;
Identify trends and translate them into growth opportunities;
Maintain a creative learning library of validated pains, hooks, visual directions, and performance data;
Collaborate with product designers to align ad hooks with landing page screens;
Research and test new tools and approaches to enhance the creative process.
требования
3+ Years of experience in driving performance for B2C products;
Proven track record of shipping winning creatives with full process ownership;
Strong analytical mindset with proficiency in marketing metrics like ROAS, CTR, CPM, CPA, Hook Rate, and Hold Rate;
Deep understanding of target audiences and ability to craft content addressing user pain points;
Structured approach to moving ideas from research to launch;
Results-driven mindset with a solid grasp of user acquisition and performance marketing;
Ability to write effective briefs for designers and motion teams;
Strong English writing skills at B2+ level;
Nice to have: Proficiency in AI-native workflows using text, image, and video generation tools, experience in UGC and video scriptwriting, exposure to media buying or user acquisition fundamentals.