Movavi creates easy-to-use software that brings joy to millions of people worldwide.
marketing analyst in subscription software
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описание
задачи
- Use data to validate marketing and product hypotheses;
- Run exploratory analyses and identify patterns, growth opportunities, and reasons behind metric changes;
- Build, maintain, and improve BI reports for multiple teams;
- Perform ad hoc analyses for marketing, product, and business needs;
- Work on LTV modeling and forecasting;
- Develop and improve attribution models;
- Support marketing channels with budgeting and performance modeling;
- Analyze the effectiveness of marketing activities and their impact on business metrics;
- Work with large datasets, write complex SQL queries, and use Python scripts for analysis and visualization;
- Collaborate with marketing, analytics, product, and development teams;
- Prepare insights and present complex analytical findings in a clear, easy-to-understand way.
требования
- 3+ Years of experience;
- Strong SQL skills and the ability to write complex queries;
- Experience using Python for analytics, data processing, and visualization;
- Experience working with BI systems;
- Solid knowledge of statistics and the mathematical foundations needed for hypothesis testing and experiments;
- Experience with marketing analytics and business metrics;
- Understanding of subscription models and metrics such as LTV, retention, CAC, payback, and ROI/ROAS;
- Ability to run deep data analyses and turn findings into clear business insights;
- English skills sufficient for reading technical documentation and analytical materials;
- Proactive mindset, strong communication skills, and the ability to explain complex ideas in simple terms;
- Nice to have: experience with subscription-based B2C products, building or improving LTV models, developing or improving attribution models, marketing channels such as PPC, SEO, affiliate, paid social, and others, participating in A/B tests and evaluating the results, building regular management reporting and presenting business results, growing a small team of analysts.
условия
- Confirmed employment from day one;
- Remote work from anywhere in the world or at the company office;
- Flexible work schedule;
- Corporate events and team-building activities;
- Personalized professional growth and development within the company;
- Mentorship from experienced professionals.
навыки
Софт для видео и фото: редакторы, конвертеры и приложения для Windows, macOS, iOS и Android.
Если просят выйти из iCloud, прислать код из SMS, запустить или установить что-то, перевести деньги — не соглашайся: это мошенничество.