head of media buying

The company operates as a major player in the iGaming sector, focusing on product-oriented traffic acquisition and media buying strategies.

*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ

• Lead the product-focused media buying strategy with spend-based budgeting to optimize ROI;
• Plan, launch, and optimize Facebook Ads campaigns;
• Handle Google Ads and in-app traffic;
• Manage budgets of $500K+ and ensure attainment of KPIs (ROAS/ROI, CAC/CPI, LTV);
• Build and lead a team of Media Buyers;
• Hire, mentor, and drive team performance;
• Plan and expand channels, run pilots, and scale successful sources;
• Collaborate cross-functionally with Product, Analytics, Creative, and UA/CRM teams.

• Experience in product media buying and working with a spend model;
• Experience working with products or expensive games;
• Successful experience managing budgets of $500K+;
• Focus on Facebook Ads;
• Experience working with Tier 1–2 markets;
• Management experience with a team of 3+ people or willingness to build a team from scratch;
• Nice to have: experience with Google Ads, experience with in-app traffic.

• Dedicated team of industry professionals;
• Technical equipment provided;
• Employee development plans;
• Medical insurance and paid sick leaves;
• Compensation for professional education;
• English classes;
• Sports allowance;
• Educational support including internal and external trainings and conferences;
• Referral program;
• Corporate parties and team building events.