head of media buying

The company is an international full-service media buying and advertising organization that develops proprietary AdTech products. The global team consists of professionals with extensive expertise in digital advertising, programmatic technologies, performance marketing, and traffic monetization.

• Build and scale the newly established Optimization Department;
• Define the department’s optimization strategy, structure, and development roadmap;
• Lead, mentor, and develop Team Leads and Optimization Specialists;
• Establish scalable processes, performance standards, KPIs, and best practices;
• Own the optimization strategy across advertiser campaigns;
• Analyze campaign performance and identify opportunities for growth and improvement;
• Increase advertiser spend while ensuring campaigns consistently meet agreed KPIs;
• Launch, optimize, and scale campaigns across proprietary traffic sources;
• Improve campaign profitability, efficiency, and long-term sustainability;
• Work closely with Account Managers to maximize advertiser performance and retention;
• Partner with Publisher teams to balance advertiser KPIs with traffic monetization;
• Connect advertiser demand with publisher supply across the Ad Network;
• Monitor traffic quality and support fraud prevention initiatives;
• Improve advertiser retention through stable and sustainable campaign performance;
• Collaborate with Product, RTB, Publisher, Demand, Marketing, and Account Management teams.

• Proven leadership experience as Head of Optimization, Head of Media Buying, Optimization Team Lead, or in a similar AdTech role;
• Strong experience working with proprietary traffic sources within an Ad Network;
• Experience working with both advertiser and publisher sides of an advertising platform;
• Ability to balance advertiser performance requirements with traffic monetization goals;
• Hands-on experience with Pop and In-Page traffic;
• Deep understanding of campaign optimization and advertiser performance KPIs;
• Strong understanding of RTB and the Programmatic advertising ecosystem;
• Experience working with traffic quality and fraud prevention;
• Experience building, scaling, mentoring, and developing optimization teams;
• Strong communication and stakeholder management skills;
• English B2+;
• Nice to have: Experience with Web Push traffic.

• 30 Working days of vacation;
• Additional paid leave for family events;
• 10 Days of sick leave with a medical certificate plus 3 sick days without it;
• Access to internal learning programs and professional development courses;
• Top-quality equipment;
• Fully paid professional tools and software;
• Participation in international conferences and industry events fully covered by the company.