MARKETING INSIGHTS & ANALYTICS
You’ll collect, validate and analyse Field Marketing data from markets worldwide, supporting our in-house marketing effectiveness analysis and helping identify growth opportunities. You’ll also contribute to the annual business planning cycle by building country benchmarks, analysing market performance and joining check-ins with local Field Marketing teams. You’ll turn your findings into clear, visual insights and recommendations for global and local stakeholders.
SYSTEMS & INTELLIGENCE
You’ll help keep our global Field Marketing knowledge platform up to date by curating and publishing best practices, guidelines and toolkits. You’ll monitor data quality and the adoption of global reporting tools across markets, identify gaps and work with local teams to address them. You’ll also support the rollout of social media and creator analytics, helping markets track content creators and measure their impact.
BEST PRACTICES & INNOVATION
You’ll gather monthly innovation updates from markets and consolidate them into a global overview. You’ll also create best-practice presentations that showcase standout activations and help raise the quality of Field Marketing execution around the world.