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описание
PaidSync.ai is an AI-powered ad management platform that manages paid media channels and measurement tools through conversational interfaces and a centralized dashboard. It enables users to launch and optimize campaigns, track conversions, create cross-channel reports, and manage Shopping feeds with transparent review and approval of changes.
*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ
задачи
Lead performance marketing across multiple paid channels using the PaidSync platform;
Plan, launch, and optimize campaigns across search, social, and emerging channels;
Ensure efficient budget allocation and measurable ROI;
Develop and execute digital strategies;
Collaborate on creative assets and refine audience targeting;
Leverage analytics to drive continual improvement;
Monitor performance dashboards;
Analyze attribution and conversion data;
Coordinate with product and sales teams on lead quality;
Translate business objectives into actionable media plans;
Test new features within the platform;
Provide feedback to the product team;
Help shape best practices for AI-driven ad management.
требования
Experience planning and executing multi-channel paid campaigns;
Proficiency in social media marketing across Meta, LinkedIn, TikTok, and other major social ad networks;
Lead generation expertise, including campaign design, funnel optimization, and performance analysis;
Experience with Google Analytics 4 and related tools for tracking, reporting, and attribution;
Experience managing paid media budgets and optimizing for ROI in B2B or SaaS environments;
Comfort working with AI-driven or automated marketing tools and translating business goals into clear instructions;
Strong analytical, problem-solving, and communication skills;
Attention to detail and data-informed decision-making;
Ability to work independently in a remote setting, manage multiple projects, and meet deadlines in a fast-paced environment;
Bachelor’s degree in Marketing, Business, Communications, or a related field.