crm marketing lead

Movavi is a global software developer creating intuitive video and photo editing tools.

• Lead a team of 4 CRM Marketing Specialists;
• Drive revenue across all CRM channels: email, pop-ups, in-app notifications, and desktop push notifications;
• Audit messaging channels and shape the overall CRM growth strategy;
• Prioritize hypotheses and launches, oversee execution, and measure business impact;
• Enhance team reporting, preparing quarterly and annual presentations with key insights, performance analysis, and roadmaps;
• Evaluate and integrate ideas from cross-functional teams;
• Automate routine workflows while introducing new CRM mechanics, tools, and best practices;
• Roll up your sleeves and work hands-on alongside the team whenever needed.

• Have 5+ years of required work experience;
• Have a proven track record in mapping out customer journeys and building multi-step automated workflows for engaging CRM mechanics;
• Have leadership experience managing a team of CRM marketers;
• Have a strong A/B testing framework: running experiments, drawing actionable insights, and validating ideas with data;
• Have hands-on experience setting up and implementing CRM campaigns directly in CDP platforms;
• Have experience with CDP integration;
• Have proficiency in Google Analytics and other BI/analytics tools;
• Have task management experience;
• Have hands-on experience with Customer Journey Mapping and flowchart tools.

• Confirmed employment from day one;
• Flexible work schedule;
• Corporate events and team-building activities;
• A personalized approach to professional growth and development within the company;
• A team of professionals ready to mentor and share their knowledge and experience.