CRM & Loyalty Marketing Specialist

Membership & Loyalty Program Operations

Email Marketing

App & Website Operations

• Proven Experience: Several years of experience in CRM, retention marketing, or lifecycle marketing within an e-commerce or D2C environment, with a demonstrated track record of scaling direct sales and customer retention.
• Holistic E-commerce Knowledge: Deep understanding of the digital retail ecosystem, including Shopify operations, loyalty/membership platforms, CRM tools, and email marketing platforms such as Klaviyo and similar platforms.
• App & Web Marketing Proficiency: Hands-on experience managing in-app and on-site marketing placements, push notifications, and in-app messaging campaigns.
• Customer-Centric Approach: A strong passion for understanding consumer behavior and crafting personalized, meaningful brand experiences across all touchpoints.
• Analytical Proficiency: Excellent ability to interpret data from platforms like Google Analytics, Shopify, and Klaviyo to make informed, strategic business decisions. Comfortable with segmentation logic, cohort analysis, and CLV modeling.
• Self-Motivated & Resilient: A proactive self-starter who takes ownership and drives initiatives independently. Comfortable working under pressure and managing multiple priorities in a fast-paced environment without compromising quality.
• Language: Professional working proficiency in English and German.

• An independent role with growing responsibilities in an innovative, and market-leading international company.
• A friendly and motivated team and excellent opportunities to develop yourself within the company.
• Partial home office possible (1 day per week).
• An attractive salary with target-related OTE bonus.
• 25-30 annual holidays, increasing with company tenure & 1,5 additional company holidays in between christmas and new years eve.
• Company pension scheme (betriebliche Altersvorsorge).
• Good incentive plan including monthly food voucher, voucher for birthday, presents for on- and offboarding, marriage, childbirth, company anniversary, International Women’s Day, and so on.
• Employee referral award.
• Regular team events (monthly tea time, quarterly team building, Christmas party, etc.).
• Ergonomic office chairs and height-adjustable workplaces.
• Modern office with free parking places.
• Free drinks and good tea and coffee.
• Employee discounts on our wide range of our products.