Content Marketing Manager

Mira is a San Francisco-based hormonal health company providing integrative care and hormonal testing. The company offers an FDA-compliant at-home hormone monitor with quantitative testing technology, aiming to make hormone data accessible and meaningful for women across various life stages.

• Own and manage recurring content workflows across blog, email, app, lifecycle, campaigns, and lead generation;
• Maintain content calendars, production trackers, deadlines, status updates, and publishing readiness;
• Draft clear content briefs for writers, designers, agencies, and stakeholders;
• Coordinate copywriters, designers, reviewers, and cross-functional stakeholders to move content from brief to final delivery;
• Create, edit, proofread, and optimise content across multiple channels;
• Manage blog/SEO production workflows, including briefing, writer coordination, reviews, expert review tracking, CMS readiness, and QA;
• Support campaign and lifecycle content execution through briefing, asset coordination, copy review, and documentation;
• Ensure content reflects user personas, user goals, tone of voice, brand messaging, and quality standards;
• Review content for clarity, structure, claims sensitivity, formatting, links, CTAs, and overall user relevance;
• Support performance reporting and optimisation by gathering insights, tracking learnings, and helping turn them into content improvements;
• Identify opportunities to improve, automate, and scale content workflows using AI and other tools;
• Coordinate clinical or expert review where needed and ensure sensitive health content is handled carefully.

• 3+ Years of experience in content marketing, editorial, lifecycle marketing, SEO content, or content operations;
• Strong writing, editing, proofreading, and briefing skills;
• Excellent organisational and project management abilities;
• Comfortable managing multiple projects, deadlines, stakeholders, and feedback loops at once;
• Able to work independently, proactively, and with strong follow-through;
• Comfortable balancing strategic context with hands-on execution;
• Experience with email marketing, lifecycle content, blog/SEO content, or campaign content;
• Strong attention to detail and ability to QA content carefully;
• Familiarity with CMS platforms, project management tools, and content workflows;
• Comfortable using AI and digital tools to improve efficiency while maintaining originality, quality, and judgment;
• Some understanding of SEO-focused content and how it contributes to visibility and performance;
• Experience with Klaviyo or another email marketing platform.

• Competitive salary;
• Performance-based bonus system tied to OKRs;
• Opportunity to work in a fast-growing femtech startup.